Sport Economics,





Reading 01 (Book)







Recommended Readings

Sports Economics
Theory, Evidence and Policy

https://drive.google.com/?tab=wo&authuser=0#my-drive


HANDBOOK ON THE ECONOMICS OF SPORT
https://drive.google.com/?tab=wo&authuser=0#my-drive

Lecture on 14.03.2014
Sport and Economics 
https://docs.google.com/file/d/0B9t00U95ZJNRZEFrempKVHdvazg/edit


Lesson on 18.06.2013
http://www.humankinetics.com/excerpts/excerpts/definitions-of-leisure-play-and-recreation


Lesson on 26.03.2014
thttps://docs.google.com/file/d/0B9t00U95ZJNRVWRVM0psOWNUQ3M/edit

MCQ on  Demand 01
https://docs.google.com/file/d/0B9t00U95ZJNROS05b1lIb2RfcEk/edit


MCQ on  Demand and Revenue
https://docs.google.com/file/d/0B9t00U95ZJNRdXAyQi1WVm5OMVk/edit 
















Economic Rational for Voluntary Sector






Weisbrod (1978, 1988) provided an economic rationale for the existence of the voluntary sector
There is a need for this sector since government fails to correct for all private market failures—see
Chapter 6. In other words, a combination of commercial market failure and government failure
leaves opportunities for a third major provider, the non-profit supplier.

Weisbrod argued that two factors are particularly relevant to the stimulation of voluntary sector
activity
Government itself lacks adequate information on


consumer demands, and also government officials often follow their own personal objectives rather
than acting on the basis of abstract concepts of efficiency and equity.

Government may be an efficient provider of collective goods if demand for such goods is homogeneous. In circumstances where there are diverse demands, the voluntary sector is likely to be the more efficient provider


Government fails to obtain relevant information on consumer demand when demand is
heterogeneous and fragmented, even when the nature of the good concerned is collective.

There are several reasons for this.
First, there is a motivation problem.
Second, there is an information problem.


Lesson on 13.06.2013
Production cost 
Opportunity cost
Economic Profit and Accounting Profit


Lesson on 11.06.2013
 The voluntary sector and sport


In lot of countries a large proportion of sporting opportunities are provided by out side the government and commercial sector. 
Most sports in the country are organised around voluntary clubs.

The lesson begins, therefore, with a description of the size, structure and value of the voluntary sector. It then explores the economic rationale for the voluntary sector.

The structure and scale of voluntary sport

Many sports have separate schools associations; several have separate disabled/ wheelchair associations—indeed, disabled sport has a whole structure of its own governing bodies.

In the General Household Survey three of the largest sporting activities are walking
(over two miles, for recreational purposes), indoor swimming, and keep fit. these three major sport activities are provided by out side of club and governing body.

voluntary sector in sport is very diverse.
Basically there are two type of voluntary

01 Formal Voluntary
working in club or governing body
02 In formal Voluntary
Parents who drive their children to sport, friend who help to team. friends who coach or train sports participants outside the formal organisation of a club.

Individual sports

There is not a strong relationship between the size of volunteering and the size of participation in a sport. Some of the most popular sports are not among the most significant for volunteering, e.g. cycling, walking and swimming, because a lot of participation in these sports is informal, casual, un competitive and therefore
not in need of volunteer support.

Other relatively minority sports have a very high percentage of participants in organisations which rely on volunteers, such as cricket, rugby and hockey; they are high in the ranking of sports according to voluntary activity because they are largely played in a formal club environment and need a full range of volunteer support, including administration of competitions, coaching and grounds maintenance.

Some time another type of sport has The voluntary sector and sport 129
a high percentage of participants in clubs but does not need as much volunteer support because it has significant commercial provision, e.g. sailing.

Major international events

world cup of cricket, Olympic, European championship

Disabled sport
British Amputees Sports Association, British Blind Sport, British Deaf Sports Council, British Les Autres Sports Association, British Paralympic Association, British Wheelchair Sports Foundation, National Federation of Gateway Clubs, Riding for the Disabled Association, and Special Olympics GB

Schools
Assessing volunteer activity for sport in schools is complicated by the fact that a lot of teachers work extra time for no extra pay in order to supervise extracurricular sport in schools.

Youth organisations

Air Training Corps, Army Cadets, Boys Brigade, Boys Cubs, Combined Cadets, Girls Brigade, Guides,
Methodist Youth Clubs, Scouts, Sea Cadets, YMCA, Young Farmers, Youth Clubs UK (the Duke of Edinburgh’s Award Scheme is conducted largely through other organisations, so few volunteers are specific to it).

The value of volunteering 

Nevertheless, from the point of view of the organisation rather than the individual volunteer, the value of voluntary labour is relevant because without this voluntary labour the main alternative is a paid replacement

In principle the value of voluntary labour can be approached in much the same way as valuing leisure time.

Three methods are possible.
 First,
Direct questions as part of a contingent valuation approach could attempt to identify what value volunteers would ascribe to losing an opportunity to do voluntary work. No studies of this type have been conducted to value voluntary labour.
Second, the hedonic pricing method would analyse the behavior of economic agents whose prices reflected the value of voluntary labour. However, identification of such agents in this case is difficult, and again no such investigation has been conducted.
 The third method, the opportunity cost method, works on the premise that the alternative to doing voluntary work is to do paid work, and the rate at which
paid work could be obtained is the opportunity cost or shadow wage of preferring voluntary labour.

A major problem in valuing the volunteer market in sport is that no accepted shadow wage rate is used.

Economic rationale for the voluntary sector
http://www.keepfit.org.uk/


Lesson on 13.05.2013 
The Market for Sports Broadcast Rights

The functions of ads and the market for sports broadcast rights.
The complicated nature of the value of ads to advertisers.
The “big picture” look at the value of sports programming to media providers.
The size of media revenues and their variation in a given league and across leagues.
The role of commercialization in pro sports


Related link
Economics of Sport and Recration (A book in PDF)
http://qiu.ir/Files/110/Document/General/1391/7/26/3112b78c69c342429eef2a1e3ac77daa.pdf







Lesson on 30.04.2013


Producer’s surplus and managerial decision


        What is Producers' Surplus
         Calculation of Producers' Surplus
        Implication of Producers' Surplus in to Sport and Recreation    Field 

Lesson on 23.04.2013
Demand and Elasticity of Demand

Demand Curve, Schedule and Equation
 Elasticity, as a concept in Sport
  Various Measures of Elasticity

         Price Elasticity of Demand
         Income Elasticity of Demand
         Cross Elasticity of Demnad

Lesson on 18.04.2013
Demand and Total Revenue

Demand(as principle), its variation across sports and market power.
Demand and sports fan “welfare.”
Demand, elasticity, total revenue and marginal revenue in sports.
Price discrimination.
Revenue variation and competitive imbalance in sports.

http://thesportseconomist.com/labels/Elasticity%20of%20demand.htm
http://jse.sagepub.com/
http://jse.sagepub.com/content/5/2/206.abstract

http://books.google.lk/books?id=YOdORNAto6QC&pg=PA69&lpg=PA69&dq=demand+theory++in+sport&source=bl&ots=cb9TFjRgSZ&sig=T3zK5qAx7xaU6RDn_mculNyM5HI&hl=en&sa=X&ei=V99uUcrMGorTrQfyzIDQCw&ved=0CD0Q6AEwAg#v=onepage&q=demand%20theory%20%20in%20sport&f=false

Lesson on 04.04.2013

Overview

There is more to sports than their revenues.
Standard economic tools can enhance understanding.
Some befuddling things for fans.
Skepticism over owner poverty claims.
The owners’ points of view.



Big Business Sports


TSN 100- only 10% of the most powerful people in sports are players.
Teams that spend the most tend to win the most– Why?
Owner behavior:
  Stadium subsidy demands.
  Admission prices.
  TV rights.
  Player negotiations.






A Little Perspective?


Economist Henry Aaron, Congressional Testimony on C-SPAN, 1994:
MLB is a $6+ billion industry.
NFL closer to $7 billion.
This puts them in glamorous company:
  U.S. cardboard boxes:  $8 billion.





But Remember…

There is no cardboard box section in the newspaper every day!
Measuring actual economic activity will not capture everything about the values and costs of sports.


Approach:  Economics


Demand- The source of revenue.
Costs- The decisions behind supply.
Market Outcomes- Especially when firms have market power.
The Input Market- Player pay and labor relations.
Business and Government- Subsidies, tax treatment, and antitrust.






Group Assignment on 11th Aprial 2013
“Demand and its Basic Elements”
Each group has 30 minute to present their work and number of presenters should depend of group’s need. Bothe Sinhala and English medium are accepted to present.

Group 01
Student Number
Name
Marks
SS/2010/273
G.A.I. Madushani

SS/2010/060
P.H.D. Chandrathilak

SS/2010/261
K.N. Lakmali

SS/2010/102
D.M.A.I. Dissanayake

SS/2010/223
K.A.A.D. Kathriarachchi

SS/2010/545
D.T. Wijenayaka

SS/2010/144
M.M.N.S. Gunathilaka

SS/2010/225
N.W.A.B. Kularathna

SS/2010/196
S.A.P.N. Jayasiri



Group 02
Student Number
Name
Marks
SS/2010/368
W.M.H.M.H.D. Pohohyadde

SS/2010/390
M.I. Puspakumara

SS/2010/163
H.A.S. Saranga

SS/2010/072
D.D. Darshani

SS/2010/191
K.J.M.D.K. Jayasekara

SS/2010/336
P.M.S. Pathirja

SS/2010/231
Dulanja Ruwan

SS/2010/440
A.A.D.Sandamali

SS/2010/306
Shasikala Mudunkotuwa

SS/2010/192
D.P.R Jayasinghe

SS/2010/377
K.D.N. Priyadarshana

SS/2010/529
W.G.D.S. Wehigaldeniya





Group 03
Student Number
Name
Marks
SS/2010/220
U.D.P.T. Karunathne

SS/2010/539
W.A.T.P. Wickramasinghe

SS/2010/338
P.A. Pathirana

SS/2010/024
B.G.P.C. Ariyathilak

SS/2010/014
I.M. Aluthge

SS/2010/050
I.S. Maduwanthi

SS/2010/219
R.R.N. Karunarathna

SS/2010/546
W.M.L.K. Wijenayake

SS/2010/277
W.M. Madushanka

SS/2010/038
K.A.W Priyankara






Consumer Surplus and Managerial decisions in Sport Organization



Consumer surplus measures the welfare that consumers derive from their consumption of goods and services, or the benefits they derive from the exchange of goods. 
Consumer surplus is the difference between what consumers are willing to pay for a good or service (indicated by the position of the demand curve) and what they actually pay (the market price). 
The level of consumer surplus is shown by the area under the demand curve and above the ruling market price





Consider the demand for seat in Sugathadasa Stadium shown in the diagram. 
Total benefit is A+B and cost for the consumption for the amount of Q1 is B so consumer surplus is A



Consumer surplus = total willingness to pay for a good or service( total benefit which is limited to amount of consumption) - the total amount consumers actually do pay.
If a zero fare is charged, consumers will demand bus journeys up to the point where the demand curve cuts the x-axis.
When demand for a product is perfectly elastic, the level of consumer surplus is zero since the price that people pay matches precisely the price they are willing to pay. There must be perfect substitutes in the market for this to be the case.
When demand is perfectly inelastic the amount of consumer surplus is infinite. Demand is invariant to a price change. Whatever the price, the quantity demanded remains the same.
Note that both these situations are highly unlikely to exist - the vast majority of demand curves for goods and services are downward sloping. When demand is inelastic, there is a greater potential consumer surplus because there are some buyers willing to pay a high price to continue consuming the product.





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Sport and Economics


Comments

  1. If the consumer surplus is getting than they hope they enter the market.so quantity of demand will increase.so managers have to take decision for face the market.

    ReplyDelete
  2. If consumers get profit than they hope,consumer enter the market non competition.so producers have to increase their product.they can develop their revenue by increasing the price & quantity of supply.Managers will have to take decision withing short period.so they should be alert about the consumer surplus.

    ReplyDelete

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